AI Skills for Brand Growth

Put your AI agent on the growth team.

Research customers and competitors, analyze what is working, create the next campaign, and learn from the result. Goose Skills gives Claude Code, Cursor, Codex, and other coding agents ready-to-use workflows for ads, social media, content, competitive intelligence, SEO, lead generation, and GTM.

Browse all skills at https://skills.gooseworks.ai

Works with Claude Code · Cursor · Codex

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Contents

• Quick Start
• Brand Growth collection
• Commands
• Skills Catalog
• Usage Examples
• Building from Source
• Skill Metadata Contract
• Security & Trust
• License

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Quick Start

AI Coding Agents (Claude Code, Cursor, Codex, etc)

Paste this into your coding agent and it sets everything up:

Install gooseworks: https://gooseworks.ai/install.md

Your agent reads that page and follows it: it asks you before installing anything, installs the skills and the gooseworks MCP server with the right flag for your agent, opens a browser for Google sign-in, checks the install with npx gooseworks@latest doctor, and (after you restart the agent) offers to set up your company. The page only ever runs npx gooseworks@latest … and touches your agent's skills folder, its MCP config and ~/.gooseworks/credentials.json, nothing else.

Want one skill in particular? Add it to the line: Install gooseworks: https://gooseworks.ai/install.md, including the goose-graphics skill.

After the install, use the skills with /gooseworks .

Claude Cowork

Paste the same line into Cowork while working inside a local folder on your machine:

Install gooseworks: https://gooseworks.ai/install.md

Then use the skills like this:

Use /gooseworks skill to generate some ad creatives

Chat apps (claude.ai, ChatGPT)

Chat apps cannot run the install. Add https://mcp.gooseworks.ai/mcp as a custom connector in the app's settings and sign in with Google. The same line above also works: the agent will give you those instructions.

Run it yourself

Prefer the terminal? The same thing, typed by hand (keep --mcp; --all includes it):

npx gooseworks@latest install --claude --mcp   # or --cursor --mcp, --codex --mcp
npx gooseworks@latest install --all            # every detected agent

This gives your coding agent access to the full catalog of 200+ skills. After installing, just ask your agent to use any skill by name.

If you want a cloud-based AI coworker that already knows all these skills and more, sign up to Gooseworks

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Brand Growth collection

The Brand Growth collection is a curated path through the normal Goose Skills catalog for consumer and ecommerce brand work. It is not a separate package or command: install GooseWorks once, then ask /gooseworks for the outcome you need.

Stage	What your agent can do	Example skills
Research	Understand the brand, customers, competitors, audiences, creators, trends, comments, and product demand	brand-research, audience-research, comment-mining, competitor-social-research, influencer-prospecting, trend-discovery, product-demand-research
Analyze	Diagnose ads, creator profiles, transcripts, policy risk, landing-page message match, and unusual social performance	competitor-ad-intelligence, creator-profile-teardown, transcript-intelligence, meta-ads-analyzer, meta-ad-policy-checker, ad-to-landing-page-auditor, outlier-post-finder
Create	Repurpose research, remix graphic ads, make product photography and social graphics, and animate static images	content-repurposing, remix-graphic-ad-from-reference, product-photoshoot, goose-graphics, animate-image
Learn and iterate	Bring results back into research and analysis, then decide the next test	Re-run the relevant analysis skill with current performance and audience evidence

ScrapeCreators powers structured public social and ad-library research behind several workflows. Signed-in GooseWorks users access it through the managed first-party proxy and do not need a separate ScrapeCreators key. The user-facing skills turn that source data into a brief, shortlist, analysis, or recommendation instead of returning raw API output.

Browse the Brand Growth collection

After installation, start with:

/gooseworks onboard me

The agent will collect the useful company context for future growth work and finish by asking what you want to do first. Existing users can skip onboarding and keep using /gooseworks exactly as they do today.

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Commands

npx gooseworks search "reddit scraping"   # Search the skill catalog
npx gooseworks credits                     # Check your credit balance
npx gooseworks update                      # Update to latest skill version

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Skills Catalog

200+ skills across the growth stack, grouped by focus area:

Category	What's inside
Ads	Research, build, and analyze paid campaigns across Meta and Google
SEO	Keyword research, content gaps, SERP analysis, technical audits
Lead generation	Find, enrich, and qualify prospects for your pipeline
Outreach	Draft, personalize, and run outbound across email and social
Content	Blog posts, social content, carousels, video scripts, newsletters
Research	Company, market, and prospect deep-dives
Competitive intel	Track competitor pricing, launches, positioning, and ads
Monitoring	Watch for mentions, signals, and changes