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startup-skill

ferdinandobons · ferdinandobons/startup-skill

This skill set provides AI agents with tools for startup validation, competitive analysis, market research, and strategic planning.

AI agent skills for startup validation, competitive intelligence, and planning

1.2k stars156License: MITUpdated 4 months ago0 opens

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What you can do with it

  • Validate a new startup idea by performing market research and competitive analysis.
  • Generate a detailed business strategy and financial projections for investors.
  • Create competitive battle cards and pricing landscape reports for a product.

Safety check

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From the README

Startup Skill

What a $10K strategy consultant would deliver: market research, competitive battle cards, positioning, financial projections, and a 30-day action plan. If your idea should die, it will tell you.

Works with Claude Code and any agent that supports skills.

Website: startupskill.me

Latest release: v1.10.0

Contributions welcome! Open a PR or an issue.

Available Skills

SkillWhat you get
startup-designComplete startup strategy: market research, customer discovery, competitive analysis, brand, product definition, financial projections, and validation experiments. 8 phases plus pre-flight check and customer interview gate, 30+ structured deliverables.
startup-competitorsBattle cards for every competitor, pricing landscape, feature matrix, and strategic report. Built from real reviews, forums, web data, and reviewed social/community source packets when provided.
startup-positioningMarket positioning using April Dunford's framework. Positioning doc, competitive alternatives map, market category analysis, and messaging implications.
startup-pitchInvestor-ready pitch in multiple formats: 10-min, 5-min, 2-min, 1-min elevator, email, and a slide-by-slide deck outline. Includes scoring rubric, Q&A prep, and investor roleplay practice.

Usage

Describe what you need — skills trigger automatically:

"I want to build a SaaS for real estate agents that automates follow-up emails. Is it worth building?"

→ startup-design runs the full process: pre-flight check, 8 phases, customer discovery gate


"Who are my competitors in the project management space for creative agencies? I need battle cards and a pricing comparison."

→ startup-competitors profiles 5-8+ competitors across 3 research waves


"Quick validation — fast track mode."

→ startup-design runs a compressed go/no-go analysis


"How should we position our product? We're in the project management space but we're different from Asana and Monday."

→ startup-positioning builds positioning through Dunford's 5+1 components


"Prepare my pitch — I'm raising 500K pre-seed. We have 45 active customers growing 20% MoM."

→ startup-pitch builds pitch narratives in multiple formats with scoring and Q&A prep

Or invoke directly: /startup:startup-design, /startup:startup-competitors, /startup:startup-positioning, /startup:startup-pitch

Token usage: These skills run multiple research agents and can consume a large number of tokens. For the best experience, use Claude Max 5x. If a session hits the limit, just ask Claude to "resume from where you left off" — it will pick up the process.

Installation

Claude Code Plugin (Recommended)

claude plugin marketplace add ferdinandobons/startup-skill
claude plugin install startup@startup-skill

Claude.ai (Web App)

Download .skill files from the Releases page, then upload in Settings → Skills.

Other Methods

# CLI Install
npx skills add ferdinandobons/startup-skill

# Clone and copy
git clone https://github.com/ferdinandobons/startup-skill.git
cp -r startup-skill/startup-design .agents/skills/
cp -r startup-skill/startup-competitors .agents/skills/
cp -r startup-skill/startup-positioning .agents/skills/
cp -r startup-skill/startup-pitch .agents/skills/

# Git submodule
git submodule add https://github.com/ferdinandobons/startup-skill.git .agents/startup-skill

# SkillKit (works with Claude Code, Cursor, Copilot, etc.)
npx skillkit install ferdinandobons/startup-skill

Updating

Claude Code Plugin:

claude plugin update startup@startup-skill

If the update doesn't pick up new changes, refresh the marketplace source and reinstall:

claude plugin uninstall startup@startup-skill
claude plugin marketplace remove startup-skill
claude plugin marketplace add ferdinandobons/startup-skill
claude plugin install startup@startup-skill

Claude.ai: Download the latest .skill files from the Releases page and re-upload in Settings → Skills.

CLI / SkillKit: Re-run the install command — it overwrites the previous version:

npx skills add ferdinandobons/startup-skill
# or
npx skillkit install ferdinandobons/startup-skill

Git Submodule:

git submodule update --remote .agents/startup-skill

Contributing

See CONTRIBUTING.md for details.

License

MIT

View source on GitHub